McGarrah Jessee

Welcome to McJ, a FULL-SERVICE CREATIVE SHOP in Austin, USA.
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Lyft

Good Scootiquette

The Backstory

Rampant carelessness and safety concerns were causing city officials to consider banning e-scooters, which would’ve hurt Lyft’s bottom line and mission to create more livable cities. So, we distributed the definitive Guide to Good Scootiquette, illustrating all the ways negligent behavior was turning good people into assholes.
Out of home poster design for Lyft
Out of home poster design for Lyft
Text that reads "+10% licenses granted while bird saw 250 licenses revoked"
An image of a McGarrah Jessee YETI creative marketing print campaign featuring YETI coolers with different artwork superimposed on their front.
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YETI

Never Settle

Exterior of the Fender House activation in which McGarrah Jessee transformed a building into the 1950s Fender factory.
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Fender

Fender House