McGarrah Jessee

Welcome to McJ, a FULL-SERVICE CREATIVE SHOP in Austin, USA.
Fun Things
Menu
The Work
The Work
Three nuns driving in a car, part of the Exactly What You Unexpected marketing and brand campaign for Frost Bank that was created by McGarrah Jessee.
Design
Design
A crushed Shiner Beer can that was designed by McGarrah Jessee.
You Belong
You Belong
A sign that says "come in, we're open"
Gift Shop
Gift Shop
A pigeon that's part of the McGarrah Jessee lore with a "coming soon" sign regarding the gift shop.
Enter The
Mystery Box
Mystery
Box
T — 512-225-2000
T — 512-225-2000
T — 512-225-2000
Still from Shiner Beer commercial Champion for Small featuring the character Jimmy.
Shiner

Champion for Small

The Backstory

Shiner is a nice town that also happens to be a nice beer. Fifty beers to be exact, that each got individually handcrafted packaging and advertising to become the No. 5 most popular craft beer in the country.

Introducing Shiner

A billboard for Shiner that has the Shiner logo and illustrated depiction of Johann Sebastian Bach
A photo of two billboards on top of each other. The first billboard features a close up of a bottle cap opener mounted to a wall that reads "Shiner beers." The second billboard is a pile of shiner bottle caps

Protecting Their Home Turf from Big Beer

Expanding New Beer Lines

Still image from a Shiner White Wing commercial depicting a woman feeding birds, but instead of birds, it's bottles of beer.

and there were a lot of lines ...

A collage of 40 Shiner beer bottle designs with packaging design

Small-Town Charm

Text that reads 5th-most-popular craft beer. Shiner went from a local favorite to a household staple in the U.S. during our time together.
Previous Project
Deep Eddy

Vodka Is for Fun

Next Project
HEYDUDE

Good To Go-To

Press & Future Partners

Something Else?


or 512.225.2000

McJ HQ

121 W. 6th Street
Austin, TX 78701
A Thought-For-Profit Company